Content Marketing Manager
Content Marketing Manager
Your Next Adventure Starts at Encamp.
Who we are:
Encamp is on a mission to create a world where good for business is good for the environment. And we’re doing it with a modern first-of-its-kind SaaS platform for environmental compliance.
Built by our own EHS professionals, the Encamp platform makes environmental compliance and reporting faster, easier, and more accurate by eliminating data silos and arduous technology implementations and adoption life cycles. Being as passionate about the environment as we are, we’re driven to simplify the process of compliance for EHS professionals nationwide. We’re also an expanding team of remote happy Encampers, with roots in Indianapolis but quickly expanding throughout the U.S.
As a part of the Encamp team, you’ll tackle challenges of scale and complexity as we develop our product at a fast pace and continue to create the future of EHS technology. (Click here to learn more about our story). Encampers choose us and grow with us thanks to a company culture that supports ownership, optimizes action, and surrounds you with intelligent and supportive colleagues to continually maximize learning.
Who we’re looking for:
We’re expanding our Marketing team and are looking for a driven and creative Content Marketing Manager to develop and implement Encamp’s content strategy.
As the Content Marketing Manager for Encamp:
The Content Marketing Manager will manage our day-to-day editorial calendar and strategy, and lead our in-house content team as we scale.
You will be responsible for outlining and managing Encamp’s ongoing editorial calendar while identifying and developing key content pieces that map across the buyer journey. The ideal candidate has a high level of persistence, flexibility, and enthusiasm for growing a brand’s voice and market presence through eBooks, white papers, blogs, presentations, webinars and other means of thought leadership.
Direct the ongoing management of Encamp’s editorial calendar that aligns Encamp’s social media, website, and earned media assets in support of major announcements and ongoing business objectives.
Works with the Marketing team, leadership, and other team members across departments to recognize opportunities for internal and external communications.
Able to confidently define and execute the appropriate strategies to support content development.
Continually looks for opportunities to increase SEO rankings and develops content in line with SEO objectives.
Assists with executive communications, including presentations, written communications, and video scripts to tell Encamp’s story.
Leads the content team towards delivery of world-class content and that drives awareness, consideration and differentiation across all stages of the customer journey.
Brings the perspective and insights of an experienced content strategist, brand advocate, and editor to the team.
Helps the content team establish frameworks that hold our content to high standards of clarity, effectiveness, and style, ensuring that all of our content is on-brand.
Assists in securing targeted speaking engagements, industry appearances, podcasts, etc. for key company leaders.
Crafts abstracts and any presentation/talk tracks associated with speaking engagements.
Manage content production for a variety of content formats: ebooks, whitepapers, blog posts, infographics, video, interactive content experiences, and more.
Track and report content performance metrics and use that data in content-planning cycles.
3-5 years’ experience in content marketing
Experience in B2B SaaS technology communications.
1-3 years’ experience as a people leader
Strong communication, collaboration, and problem-solving abilities.
Ability to work in a collaborative environment while also working independently and autonomously in a fast-paced, deadline-oriented environment.
Exceptional written and verbal communication skills with a demonstrable strength in writing clear and impactful press releases and an understanding of AP Style.
Detail oriented and ability to multitask.
Genuine communications savvy – a strong understanding of media relations, solid copywriting and editing skills, and a strong acumen and experience with digital communications.
Working knowledge of SEO best practices with a desire to learn, collaborate, and optimize content to drive organic traffic.
Strong project management skills – must be able to organize work in a methodical and rigorous manner.
Comfortable learning and familiarizing yourself to the EHS industry; gathering data, making connections and translating that into actionable insights.
A track-record of pioneering strategies and techniques for communicating news and information to audiences in ways that inspire, inform, and engage.
Ability to define key metrics and goals related to both functional and project level progress and success.
We're definitely looking for you, if you have:
Experience in the environmental space or with any target personas is a plus.
Perks of being a happy Encamper:
The opportunity to work in a fast-paced environment at the intersection of Environmental Compliance and SaaS (Software as a Solution).
Competitive salary and benefits including medical, dental, and vision insurance, a 401(k) match, and unlimited PTO.
A work-from-anywhere remote culture along with an annual Remote Work Stipend.
Parental leave. Because we think it's important to spend time with your new family.
A significant personal impact on the team and its ways of working because of our strong culture of ownership.
Ready to join us around the Encamp-fire?
If you’re passionate about teamwork, transparency, accountability, and an appetite for knowledge, we want to talk to you. Come join a team that celebrates technology, diversity, and wants to make a big difference in uncharted territory.
Encamp is an equal opportunity employer, and we value diversity at our company. We don’t discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas at this time.